Is it still worth bothering with evaluation? What are the benefits of undertaking an evaluation or a series of interlinked evaluations in 2021-2027? In this online course we share five good reasons why evaluation should always be among the items on top of your to do list! Are you ready to update yourself on evaluation …
Before we start planning our evaluations in 2021-2027, let us reflect on what important lessons we have learned about evaluation so far. You do not need to re-invent the wheel, you can see what others have learnt, and gain that knowledge. You will explore these evaluation lessons learned from different perspectives, namely from EC Evaluation …
Your Interreg programme set up is based on a precise intervention logic. This intervention logic depicts the change you are planning to achieve. All information related to the intervention logic, including your chosen indicators are summarized in the methodology paper. But what exactly is an intervention logic and how do you construct it? What should …
All about the intervention logic, the indicators and the methodology paper Read More »
Now that you all have prepared the new programmes, let’s get started to think about your evaluations. It is time to work on your evaluation plan and to start planning your upcoming evaluations. In this course we summarised important topics which might be of interest for you: How could an ex-ante check support your planning …
Lobbying is way too complicated! Lobbying is useless! My project results will never get to the EU institutions and policy-makers. Why should I bother lobbying? Lobbying is after all just a communication exercise…. It is very common to hear those kind of comments from project partners when it comes to lobbying. But does this have to …
Storytelling is the most powerful way to put ideas into the world today. Robert McKee – author, lecturer, and story consultant. Once upon a time, a hopeful project applicant filled out the application form and sent it in a box, along with 1000 pages of other documents. Many years have passed since that fateful deadline …
“Every battle is won before it is fought.” Sun Tzu, “The Art of War” Like in war, the most important part of your communication work is planning – having a good strategy. And the most important part of your communication strategies is deciding who you want to reach and why. And how does that work …
“Most people use statistics like a drunk man uses a lamppost; more for support than illumination.” Andrew Lang If you open Google Analytics for the first time, it may be a little bit scary with all its buttons, graphics, numbers, menu items, etc. It shouldn’t be scary if you know what to look for. How …
“No matter how you feel about social media, you can’t deny the giant that is Facebook.” Shonda Rimes, writer and producer Facebook has been around for a while now and we all think we know how to do it well. You might have even listed it as a skill in your CV: “Social media management: …
“The picture that you took with your camera is the imagination you want to create with reality.” Scott Lorenzo As Facebook refocuses on connecting people with content from family and friends, Instagram has become ‘the new home for brands‘, where engagement is high, followers are brand-loyal, and real business goals can be achieved. Brands go …
